This page has been designed to help you get an understanding
of building a new website with Jet Web Design. If you are considering
contacting us for an estimate and even if you already have a good
understanding of the Internet and World Wide Web, we recommend
reading this page in full.
Content - Your content is the most important facet of
your website and needs to be given a great deal of consideration.
We request that you provide the majority of your content prior
to commencement of design as this helps enormously to provide
us with an understanding of your business and can therefore have
a big bearing on what we produce. We also advise that your website
be content rich, as this helps in ensuring your website is well
ranked in the search engines. An existing company website or brochure
is a great place to start.
Images - You will need a copy of any images that you
wish to be included on your website. These are best provided in
digital format. This may be your products, your company logo or
general photographs. We can also provide a photographer if you
need your products or premises professionally photographed. Please
also feel free to browse our stock photography section listed
under "Services Offered". Images shown in our stock
photography section can be edited and used in your design at a
set price per 5 images.
Search Engine Optimisation - Normally known by its acronym
SEO. This means that the structure of your website and the text
has been laid out on each page so that a search engine knows exactly
what your website is. Without this, your website will never get
found and will never gain any sales. There are no shortcuts to
success in this important area for having a successful web presence.
It boils down to knowledge of the rules and knowing what not
to do as much as knowing all the things that you can do.
Many web designers try to cheat the search engines to gain a top
position by hiding text on their pages or using other frowned
upon tactics. Sometimes they probably just do not know the rules
but these tactics can cause your website to be flagged and banned
by the engines. We do know the rules and we stick to them whenever
we design a website. So what makes a high ranking website that
will hold great results for the long term? Answer - Effort! Cutting
corners can often gain great short term results but would not
offer anything positive for the long term success of your business.
Web Hosting - Your website needs to be stored on a high
specification web
server 24 hrs per day. When a potential customer logs
on to your website, they will connect to another computer known
as a server to download your pages to their computer. It is vital
that the server can cope with high numbers of visitors connecting
at any one time. It is also important that the server is reliable
with maximum uptime to ensure minimum loss of business.
Domain Name - Your website will need an easy to remember
address that is related to your business so people can log on
to your website by using this address, your domain name or website
address will also be used to submit your website to the major
search engines.
Search Engine Submissions - Once your website has been
built and optimised, you will need to go to each of the major
search engines to tell them that your site exists, we always stay
within the daily limits set by each of the major engines to ensure
your website does not get flagged.
Then
just sit and wait - This will be enough to get your business online
- found - and generate new sales.
New Business? - If you are embarking on a new business
venture, please consider using Jet Web Design to create your corporate
branding. As owners of an established web design business, we
have the skills to carry your company image through all aspects
of your company literature from your logo, your stationery, company
brochure to your website. We are keen to develop good relationships
with new start ups and create a long lasting business relationship.
View information on corporate
branding.